Reinhard Hasewend   CURRENTLY  WORK  INFO+CONTACT  PDF

Spring / Summer has quite a lot coming


Spring / Summer has a variety of projects coming. New catalogs for Transgourmet, a newspaper for Austrian restaurant Jagawirt in Styria, the new issues of KaDeWe magazine and the new issue of Grohe magazine.



Spring / Summer has quite a lot coming

2016 – what a year!


What a journey this year has been. I was part of so many productions with KaDeWe, Diskurs, Transgourmet, Deutsche Post, BRICKS, VitaDROM, Hasewend’s Kirchenwirt, White Wall, and many more ...

I would like to say thank you for the trust placed in me, thank you for the great cooperation with everyone involved in making these products happen – and I look forward to get back together in 2017!



2016 – what a year!

Keeping busy


It has been a busy summer with many jobs for department store KaDeWe, luxury bath company Grohe, real estate designer BRICKS, Weberbank Berlin with diskurs and many more.
See my updated portfolio as soon as I collected all the printed products.



Keeping busy
KaDeWe covers at the printer

Taking chances and pictures


After five years it is time for a relaunch of www.hasewend.at. During the christmas holidays we worked intensively to take new pictures of various food combinations and made beautiful arrangements which will be published along the new website anytime soon! Stay posted – it’s going to be great!



http://www.hasewend.at

Taking chances and pictures
Me taking pictures for www.hasewend.at

Konzertbrunch & Filmfrühstück 2016


The new season of the »Konzertbrunch & Filmfrühstück 2016« at Hasewend’s Kirchenwirt in Eibiswald, Austria is online. Again we selected ten marvelous concert experiences and five movies for our cinema. This season features Annie Lennox, Mumford & Sons, Elton John, Anne-Sophie Mutter, ABBA, Jonas Kaufmann and many more. Also an international selection of dramatic and comedic movies for our movie brunch.
View the program and trailers online at our website!



http://www.hasewend.at

Konzertbrunch & Filmfrühstück 2016

New project is coming up


My next job is a magazine for Deutsche Post. A compendium about their 2015 trend symposium, featuring various leading professionals in technology, economy and consulting.
The magazine is part of the forum gelb, the B2B editorial department of Deutsche Post.



New project is coming up

Up for new adventures


What a summer that was. Working on multiple jobs with KaDeWe, VitaDROM, Diskurs, Rentkit and more and traveling frequently (as you can see in both my latest photography posts »2015 in pictures« and »Airborne«) has certainly had an impact. Now that autumn is here I took the time to update my portfolio and look back on the past months – and also start looking at what is coming next. And there is a lot ahead to look forward to.

I hope you all had a beautiful summer! Keep the warmth of it in your hearts to endure the Berlin winter!



Up for new adventures
Me in Croatia

New things ahead


The KaDeWe Group has brought me on board to their team for a series of magazines for their luxury stores KaDeWe Berlin, Alsterhaus Hamburg and Oberpollinger Munich. We are producing a magazine for each store plus several extra publications for the KaDeWe Berlin.



http://www.kadewe.de

New things ahead

The new season is on


The new season of our movie brunch Sundays has been published. Ten new concerts are coming to the big screen – featuring The Rolling Stones, Sting, Queen, Madonna, Simply Red and others. Also five movie brunch Sundays in March and April 2015. After I had developed the concert brunch events for our 101 year jubilee in 2014 we and the audience has become very fond of the magnificent experience of seeing concerts by international stars on the big screen in sensational audio quality. Therefore we spent a lot of energy on bringing them back in 2015 and ongoing.

Come, visit!



http://www.hasewend.at

The new season is on

A seat with a view


Even though I am a frequent flyer I can’t shake off the sensation of gazing down on earth when I am in the air. In the last two years I have started taking pictures out of aircrafts when I fly – sometimes I had the opportunity of catching great weather and light situations like in this picture taken on a flight in November from Graz to Berlin. The setting sun towards the styrian / carinthian mountains on this slightly foggy day was just magnificant.



A seat with a view
A seat with a view: the various shades of my origins.

In development


I am currently creating a handy art management tool for styrian painter Gerald Brettschuh to collect data about all his paintings created and sold within the last decades. The project will contribute to the upcoming monograph about the artist.



In development

Making progress


Me and Dennis Robers from STATION-Berlin working on the new catalog for the massive event host at Berlin Gleisdreieck. The catalog is soon to be printed.



http://www.station-berlin.de

Making progress

Happy birthday, old sport!


Hasewend’s Lichtspielhaus turns 101 this year! We have made an exceptional jubilee program to celebrate it!

In 2014 you are going to see cinema concerts, have a movie brunch, have live concerts, be able to vote for movies, have movie directors for q&a discussions and much more!

I have made two trailers that are being screened at the cinema to promote the jubilee. Due to copyright issues you will have to go see them there as I cannot upload them to the internet. You'll need to come see them on the cinema screen.



http://www.hasewend.at

Happy birthday, old sport!

The colorful end


Isn’t it funny that nature shows us all its beauty before it lays itself to rest for the winter? It feels like a gentle »goodbye and see you soon« before we have to face the long and cold winter. Take some time to enjoy the melancholy of the season of dying things.



The colorful end

Beautiful Austria


After living in Berlin for more than six years I took the time to spend a couple of weeks at home in Austria and I need to say that I fell in love with the beauty of my origin and the kindness and openhearted people there.
I can only warmly recommend to visit southern styria, turn off your mobile phones and email accounts and see, feel and enjoy.
And if you're in need of a place to stay, book a room at my parents place.



http://www.hasewend.at

Beautiful Austria

Something’s glowing in the distance


Within the last months, I was developing the corporate identity of »heideglühn Eventlandschaften«, a new company of Dennis Robers, creating corporate events in Berlin venues.
As a next step we will publish the website www.heidegluehn.de. Keep your eyes open!



http://www.heidegluehn.de

Something’s glowing in the distance

Upon Paper wins red dot award 2012


Marvellous! The first issue of Upon Paper won a »red dot – best of the best 2012« award! The issues theme was »L. A.« and featured art, culture and music in relation to the city. The second issue has just hit the newsstands and is about color. It sets production standards even higher. Go, check it out!



http://www.uponpaper.com

Upon Paper wins red dot award 2012

A new fashion catalog is coming!


From now on, 3rd of October will not be a remarkable day for Germany and therefore the rest of the world. It will also be a day to be remembered in history of style, grace and beauty: After five years of waiting our fantastic fashion quartet returns with a brand new selection awesomeness – on 3rd of October the latest series of pictures for the upcoming catalog titled »Auch Sie haben sich eine Leberkässemmel verdient« has been shot in a remarkable location in Graz, Austria.

Until then check out the old catalog!



http://reinhard.hasewend.at/projekt.php?projektID=29

A new fashion catalog is coming!
Behind the scenes of the shoot for the new catalog! Soon there will be more!

Times are changing


We came a long way – but it was time to evolve. After four years I finally decided to go a few steps further with my own corporate communication. The result is what you have on your screen now. Welcome to my new website! And as I hate saying goodbye I decided to come up with all the old stuff including the very old flash presentations as well. Who would not miss the joy of playing some »Susis Badeurlaub im Kosovo«? Well, I WOULD! And also I would love to hear your comments!

Mail me: reinhard.hasewend@hasewend.at



Times are changing
Bye bye Bambi, hello fantastic Mr. Fox!

Enjoy your summer


Berlin does not exactly spoil it's citizens with sunny days. On the contrary to cities in southern Europe. The holiday destination of my choice this year was Portugals capital, Lisbon. Ten amazing days of hospitality, good food and wine, sun and easy living made this one of the best trips in my life. Portugal, we shall meet again!



Enjoy your summer

The magazine that was never released


What a pity! We produced a beautiful magazine for Mercedes-Benz and just after it was printed they decided that they are not going to produce the car. The magazine is about a journey from Stuttgart, the headquaters of Mercedes-Benz, to Cannes. It has a very nice summer holiday feeling with soothing colors and warm toned pictures.



The magazine that was never released
Covers of the magazines in German, Englisch and Russian. A chinese Version was just about to be printed.

What’s next


A new magazine called »Upon Paper« is going to hit the stores in a few weeks. You can come see it at Gropius-Bau at the Opening of the »Pacific Standard Time« Exhibition. The first issue will be in stores on April, 2nd. Go, check it out!



What’s next

Obey to the cookie


As the fortune cookie after sushi dinner recently told me: »You have an important new business development shaping up.« ––– well, I could not agree more. There's a lot of stuff up to come soon. Stay tuned!



Obey to the cookie

Happy eating


After six years with the old webpage, www.hasewend.at has been totally renewed and modernised. Welcoming the visitor with big pictures and recent topics straight ahead, the page features everything a restaurant / butchery / cinema / guesthouse could dream of! Go, check it out! Order tasty meat online and register for the newsletter!



http://www.hasewend.at

Happy eating

Happy drinking


It's done! After several sleepless nights, the new website of Austrian vineyard Kuntner is finally online. The redesign followed the labels from late 2009 with vibrant colors, strong pictures and reduced style. One of the key features is the online shop where you can buy the products of Kuntner's all over Europe. By the way: within Austria shipment is free of charge!

Take a look, be inspired, drink responsibly. Hehehe.



http://www.trinkgenuss.at

Happy drinking

Cee you on ceecee.cc


Tired of going to the same places all the time? Here is your solution! My friends Nina Trippel and Sven Hausherr have brought up ceecee.cc, a Berlin based email newsletter platform. Subscribers are presented interesting places, nice restaurants and coffeeshops once in a while. Join and be ceen!



http://www.ceecee.cc

Cee you on ceecee.cc

I like my Lead Award


The magazine »I like my Style Quarterly« has just won the Lead Award as best newcomer. So far we have published five issues of the first user generated magazine – more to come!
Congratulations to Eva & Adriano, let's keep up working!



http://www.ilikemystyle.net

I like my Lead Award

sleek #29 is coming


Get it while its hot! Well, let's say: get it WHEN its hot! The upcoming issue of art and fashion magazine sleek has gone to the printer today. The issue called »Paris / Texas« will make a perfect unison of guns and high fashion, cowboys and Paris' lifestyle.



http://www.sleekmag.com

sleek #29 is coming

FINALLY: www.kiliankerner.de is ONLINE


It was a long road to finish the new web page of Berlin fashion designer Kilian Kerner. Together with ALEKS & SHANTU, I was doing the new website layout. It features several collections I also was doing the print products for. Besides that you can watch show videos and listen to music clips. Go, check it out!



http://www.kiliankerner.de

FINALLY: www.kiliankerner.de is ONLINE
Screenshot of the collection page

Seasons greetings from Austria


Dear summer,

I know, we have not been talking for a while. Even though our love affair is over for three months now, I still remember each warming second clearly. There happens to be a new one in my life now. His name is winter. He has come to stay but... its not the same. His touch is cold. The sex is nice, but I don't think there is actually some kind of love involved. I guess it is because I can't stop thinking of you. To be honest: I miss you! And all of my friends feel the same way. We are a perfect match after all, though there have been some rainy days once in a while. But hey, no relationship is perfect, right?

Come back soon, honey.
xox, Reinhard



Seasons greetings from Austria

Hungry? Get yourself something to eat


Do you remember the story of the ant and the grasshopper? Well, this year the grasshopper won't have to suffer smelly ant feet in a small forest apartment all winter – because he can order tasty food online at Hasewend's Meisterfleischerei butchery shop! Hell yeah!



http://www.hasewend.at

Hungry? Get yourself something to eat
On this picture you see a sample of a »Südwest-Steirische Schatzkiste«. It is a surprise box with all the best stuff. A perfect gift by the way!

New things are coming


Say bye bye to www.trinkgenuss.at as it looks today – everything is going to change very soon. I am working on a relaunch of the webpage and won't leave anything as it is. I'd recommend you to check the page frequently!



http://www.trinkgenuss.at

New things are coming

ilikemystyle Quarterly #3 out now


Finally: ilikemystyle Quarterly #3 is on sale with a fabulous red glossy cover. Go to your local newspaper stand and get your copy. In case the mag is not available in your area, go check the webpage and subscribe online for 4 issues per year and a T-shirt as a present!



http://www.ilikemystyle.net

ilikemystyle Quarterly #3 out now

Summer, don’t leave us


Summer, honey, stay with me! I have been waiting for you so desperately all winter – and it has been such a nice love affair in June and July! I know we had tough times in August – but I promise, everything will be fine in case you come back!



Summer, don’t leave us

Celebrate with us


The team of DERZEIT invites you all to the closing party of Mercedes-Benz Fashion Week on 10th of July at Picknick in Dorotheenstraße 90, 10117 Berlin, starting at 22:30. Enjoy the lovely summer night in the outdoor area where an exhibition of objects, images and films from the DERZEIT fashion shoots will be shown.



http://www.derze.it

Celebrate with us

Flieg zum Mond und bleib hier


The upcoming collection of Berlin fashion designer Kilian Kerner is named »Flieg zum Mond und bleib hier«. It is the sixth corporate communication projet I am doing for the label. Kilian Kerner once again will be showing on Mercedes-Benz Fashion Week Berlin on Bebelplatz in July 2010. Stay tuned!



http://www.kiliankerner.de

Flieg zum Mond und bleib hier

Susi’s adventures turn five


»Time flies while you're on prozac,« as Bette Midler said – and who could know better? »Susis Badeurlaub im Kosovo« turns five this Spring. Amazing! Enjoy a fancy holiday with Susi in the beautiful region of Kosovo in three parts. The landscape has been reconstructed in every detail after the original area to provide a maximum authentic experience. Have fun!

Play Game here



Susi’s adventures turn five

ilikemystyle Quarterly Launch Party


We are launching the first issue of the new user generated fashion magazine »ilikemystyle Quarterly«. Come celebrate with us! Bring your friends, come early, dress nicely and don't R.S.V.P.!

Friday, April 9th 2010, 9pm at HBC cinema, Karl-Liebknecht-Straße 9 at Alexanderplatz



http://www.ilikemystyle.net

ilikemystyle Quarterly Launch Party

ilikemystyle Quarterly


It's going to happen – the first issue of the new user's style magazine »ilikemystyle Quarterly« is going to be published in a few weeks. The online fashion platform extends itself with this new mag. Look out on newsstands in mid April!



http://www.ilikemystyle.net

ilikemystyle Quarterly
Straight from the printer: the pages of ilikemystyle.

Goodbye DERZEIT


The DERZEIT season ended together with the Mercedes-Benz Fashion Week on Saturday at the awesome party in the factory of hotel Michelsberger. The DERZEIT family says goodbye and is looking forward to meet you all again in July 2010! Until then: take a look at DERZEIT online and download the four issues as PDFs to your computer!



http://www.derze.it

Goodbye DERZEIT

DERZEIT Fashion Week Daily


Once again, the four issues of DERZEIT will be published along the Berlin Fashion Week from 20th to 23rd of January 2010. Featuring catwalk reviews, interviews, photo stretches and almost anything you can imagine! And this time I will be part of the team. Check it out!



http://www.derze.it

DERZEIT Fashion Week Daily
At the heart of it: DERZEIT Fashion Week Daily Magazine reporting on everything happening at Bebelplatz.

Kilian Kerner »Was der Himmel sagt«


Now it is official: the Autumn/Winter collection of Berlin fashion designer Kilian Kerner is in production and we are preparing the corporate communication for his participation at the Mercedes-Benz Fashion Week Berlin in January 2010. The recent press photos have been taken in front of awesome golden Villeroy & Boch plates. Can't wait to take a peek at the whole collection.



http://www.kiliankerner.de

Kilian Kerner »Was der Himmel sagt«

New wine, new labels


We reached the goal with the new Kuntner labels for wine. The green labeled »jung steirisch« wine is already in store since a few weeks - the new red and grey labeled red wine and sparkling wine will follow soon. I will keep you posted. By the way, the wine is tasty as well! Cheers!



http://www.trinkgenuss.at

New wine, new labels
Straight from the printer: the green and gray labels for wineyard Kuntner.

sleek 23 on sale


The new issue of art and fashion magazine sleek titled »Home | Garden« is on sale. Even though I have not been involved in it's creation this time I recommend: go, buy it!



http://www.sleekmag.com

sleek 23 on sale

Austrian autumn


I will be in Austria for ten days in September, from 17th to 27th, working on several projects like the Kuntner labels and the König-Gruber journal. As always I am going to stay at Hasewend's Kirchenwirt in southern Styria. Gorgeous place, gorgeous food! Take a look for yourself!



http://www.hasewend.at

Austrian autumn

Kuntner labels


We are about to reach the goal - the new labels for the great austrian vineyard Kuntner are almost done. I was asked to visualise new ideas for their wine, vinegar and liquor as well as juices. The design is fresh, reduced and colorful. I can hardly wait to see it in stores! Will keep you posted.



http://www.trinkgenuss.at

Kuntner labels

New website online


Hello visitors! My new website is online! Some of the old flash presentations are still viewable, because I liked them too much to let them disappear totally. Take a journey through the page and send me feedback! Looking forward to hear from you! reinhard.hasewend@hasewend.at



New website online